Course Outline
Business Communication

This is a certification programme designed and given by the American Institute of Business & Management (AIBM) which covers all the latest requirements and practices. This combination of modules focuses on business communication skills, including the communication process, and writing for business. The program is designed for Practicing or aspiring first line managers, marketing, & sales executives who wish to develop effective professional communication and management skills.

Learning Methodology
The course is designed to be highly participative and interactive, based on the philosophy of experiential learning. The following learning tools will be used in the workshop:
  • Lectures.
  • Hands-on skill development exercises.
  • Presentations by participants

Business Communication

  • Business correspondence (letters and e-mails).
  • Business vocabulary (contemporary words and phrases to use and not use).
  • Report writing (basic business formats – de-briefing; information only; research).
  • Grammar/pronunciation review (exercises and correction; intonation).
  • Syntax – simple, compound, complex sentence structure (writing improvement).
  • Punctuation usage.
  • Idiomatic English.
  • Presentation skills (written and oral)
  • HR practices (interview and interviewing/c.v. construction and cover letter)
  • Meeting, agenda, and minutes creation
  • Meeting protocol (how to attend/conduct)
  • Office procedures (managerial, secretarial, reception)
  • Note: The above topics are designed to give an overall idea of the program only, and are subject to change and emphasis according to individual student requirements. This will be decided by instructor and student throughout the course.
General English 2

  • Listening.
  • Reading.
  • Spoken interaction.
  • Spoken production.
  • Writing.
  • Grammar.
  • Vocabulary.

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